Social Media Marketing in Start-ups An explorative Qualitative Research: Strategies and perceived Benefits by Entrepreneurs when using Social Networking Sites for Marketing Purposes
Fabian Liechti, 2017
Type of Thesis Master Thesis
Client
Supervisor Christoph Pimmer
Views: 32 - Downloads: 26
Studyprogram: International Management (Master)
Keywords
Confidentiality: öffentlich