Social Media Marketing in Start-ups An explorative Qualitative Research: Strategies and perceived Benefits by Entrepreneurs when using Social Networking Sites for Marketing Purposes

Liechti, Fabian, 2017

Type of Thesis Master Thesis
Client
Supervisor Pimmer, Christoph
Views: 21 - Downloads: 7
Studyprogram: International Management (Master)
Keywords
Confidentiality: öffentlich
Type of Thesis
Master Thesis
Authors
Liechti, Fabian
Supervisor
Pimmer, Christoph
Publication Year
2017
Thesis Language
English
Confidentiality
Public
Studyprogram
International Management (Master)
Location
Olten