A Design Thinking approach to support Small-sized Enterprises in adopting Artificial Intelligence

The paper explores the challenges small enterprises face in adopting artificial intelligence (AI) and proposes a Design Thinking framework to facilitate their AI integration.

Kuryla, Lizaveta, 2023

Type of Thesis Master Thesis
Client
Supervisor Laurenzi, Emanuele
Views: 30 - Downloads: 10
The study delves into the theoretical understanding of AI, emphasising its significance in business contexts and the specific barriers small businesses encounter.
Through research and analysis, we present a comprehensive Design Thinking framework tailored to help small enterprises overcome challenges, encompassing discovery, ideation, prototype, and test phases. A real-world example illustrates the practical application of this framework.
The findings offer valuable insights for small businesses seeking to harness AI's potential for innovation and growth.
Studyprogram: Business Information Systems (Master)
Keywords
Confidentiality: öffentlich
Type of Thesis
Master Thesis
Authors
Kuryla, Lizaveta
Supervisor
Laurenzi, Emanuele
Publication Year
2023
Thesis Language
English
Confidentiality
Public
Studyprogram
Business Information Systems (Master)
Location
Olten